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Organic vs. Natural Flavors: Why Organic is the Better Choice


Organic and natural are two buzzwords that we see everywhere nowadays. These two words are used interchangeably, which can be confusing. When it comes to flavors, the same is true. Many products boast natural flavors, but what does that really mean? And why choose organic flavors instead? In this post, we'll break it down and explain why organic flavors may be the superior choice.

First, let's define the terms. Organic refers to food products that are grown and processed without the use of synthetic pesticides, fertilizers, or other additives. To be certified organic, ingredients must meet stringent standards set by organizations like the USDA, ensuring that the flavors are free from harmful chemicals that can negatively impact the environment, farm workers, and consumers. On the other hand, natural flavors are sourced from natural origins, though they do not necessarily have to be organic. This means that natural flavors may still be processed using pesticides, fertilizers, or other chemicals, making them potentially harmful to the environment and our health.

Why Choose Organic Flavors Over Natural Flavors?

Whether you’re shopping for a tasty snack or your favorite sparkling water, it’s important to understand the many benefits of opting for organically flavored products. Let’s dive in!

1. Organic is safer for your health

Organic flavors are grown and processed without the use of harmful chemicals, making them a safer choice for you and your family. Pesticides and other additives used in conventional farming can have harmful effects on our health, including an increased risk of cancer, neurological problems, and other chronic diseases. By choosing organic flavors, you can reduce your exposure to these harmful substances.

2. Organic is better for the environment

Organic farming practices prioritize sustainability and environmental health. By avoiding the use of synthetic chemicals, organic farming reduces the impact on the environment, which helps to protect soil, water, and wildlife. It also helps to reduce the emission of harmful greenhouse gases, making organic farming an eco-friendly choice.

3. Organic flavors taste better

Organic flavors often taste better than their conventional counterparts. This is because they are grown without synthetic chemicals that can damage the flavor and aroma of the product. Additionally, organic crops are allowed to ripen naturally, which can result in more flavorful and aromatic fruits and vegetables.

 4. Organic supports small and local farmers

Choosing organic flavors can support small and local farmers who are committed to sustainable agricultural practices. When you buy organic products, you're supporting a system that prioritizes the preservation and well-being of small farms. This is important because small and local farmers often face economic and other challenges, and their success is critical to the vitality of the community.

Our Thoughts

When it comes to flavors, we strongly feel that organic is the clear choice. That’s one of the many reasons we created élevé adaptogen infused sparkling water as an alternative to the traditional naturally flavored beverage. When you choose organic flavors, you're not only supporting your health but also the environment and the livelihood of small and local farmers. The next time you find yourself looking over an ingredients list, don’t be fooled by "natural" flavors. Choose organic and reap the benefits.

Blonde woman with medium to long hair wearing a black turtleneck with jeans. She pours a can of élevé sparkling water into a champagne glass, smiling.